Download e-book for kindle: A Scrapbook of Memories by Ashok Chopra

A rollercoaster experience via Indian publishing for almost 40 years, Ashok Chopra has been chargeable for publishing many of the largest names in India: Khushwant Singh, Shobhaa De, Dom Moraes, Dominique Lapierre and Larry Collins are a part of his illustrious checklist. during this candid and vibrant memoir, Chopra brings his lengthy event to give an explanation for what works and what does not within the Indian industry: Why do a little books final while others do not? Is there a successful formulation for publishers and writers? What do readers in India wish? How does one fee textbooks and reference publications? What should still one do approximately bans and censorship? and the way is the industry conserving up within the age of e-books and electronic readers? whereas going into the industrial facets of publishing, he doesn't fail to remember the human tales. Be it sourcing manuscripts, chasing megastar authors like Dilip Kumar and Anupam Kher, scoring ancient bargains within the cut-throat global of publishing or handling egotists, eccentrics and windbags, Chopra's adventures and ordeals are unfailingly wonderful. If he celebrates the hits (the runaway luck of Freedom in the dead of night, for instance), he doesn't pass over the misses (such as Shalimar, the booklet in line with the motion picture, one of many largest flops of Indian publishing). alongside the way in which, he recounts scandalous episodes, tales of untamed events and extravagant ebook occasions on warships and boats. packed with rip-roaring revelations and sincere recollections, this is often the definitive tale of English-language booklet publishing in India - tracing its trip from the winding lanes of Daryaganj in New Delhi to the glamour of high-profile booklet launches.