Read e-book online Customer Loyalty Program: Tourist Destination and Bonus Card PDF

By Timo Kühnle

ISBN-10: 3638851702

ISBN-13: 9783638851701

Bachelor Thesis from the yr 2004 within the topic Tourism, grade: 1,0 (A), Stralsund college of technologies, fifty six entries within the bibliography, language: English, summary: The questions this thesis is making an attempt to reply to are

* Can an advantage card procedure aid to make the travelers dependable to a vacation spot and switch one-time viewers into widespread repeaters?
* what's the distinction to the already latest vacationer playing cards provided by way of many locations already?
* Can any such approach be mixed with the visitor′s tax travelers need to pay in lots of lodges and aid to enhance its picture and acceptance?
* How can one of these procedure be implemented?

This thesis is likely one of the first essays concerning the mix bonus card and vacation spot. but there's no particular literature latest approximately this topic and consequently additionally descriptions of alternative parts should be used and tailored. one of many easy goals of this essay is, to provide arguments for a vacationer vacation spot to persuade attainable associate businesses to go into this sort of software and never to be terrified of the funding, and to convey a advisor for the implementation of a vacation spot bonus card system.

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Customer Loyalty Program: Tourist Destination and Bonus Card System by Timo Kühnle

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