Download PDF by Marcello M. Mariani,Dimitrios Buhalis,Wojciech: Tourism Management, Marketing, and Development: Performance,

By Marcello M. Mariani,Dimitrios Buhalis,Wojciech Czakon,Ourania Vitouladiti

ISBN-10: 1137405651

ISBN-13: 9781137405654

businesses and locations within the tourism quarter are faced with expanding managerial demanding situations and feature to accommodate a aggressive, turbulent, and fast-changing atmosphere. the knowledge that either tourism businesses and locations endowed with the easiest resources (natural and cultural) can't live to tell the tale the escalating foreign pageant with no strong managerial practices, has supplied major momentum for the improvement of the disciplinary box of tourism administration within the final 3 many years.

This quantity acknowledges the relevance of shuttle, tourism, and tourism actions as significant financial drivers within the modern international economic system, with a selected specialise in functionality, suggestions, and sustainability. it's the collective highbrow attempt of a few overseas students, who domesticate unique examine on tourism administration from various theoretical views. jointly, they define the significance for tourism businesses and locations to accomplish and hold a sustained aggressive virtue by means of embracing sustainability and a Triple base line (TBL) method of performance.

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Tourism Management, Marketing, and Development: Performance, Strategies, and Sustainability by Marcello M. Mariani,Dimitrios Buhalis,Wojciech Czakon,Ourania Vitouladiti


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