Mayas in the Marketplace: Tourism, Globalization, and - download pdf or read online

By Walter E. Little

ISBN-10: 0292702787

ISBN-13: 9780292702783

ISBN-10: 0292705670

ISBN-13: 9780292705678

Selling handicrafts to travelers has introduced the Maya peoples of Guatemala into the area industry. owners from rural groups now supply their wares to greater than 500,000 overseas travelers each year within the marketplaces of bigger towns equivalent to Antigua, Guatemala urban, Panajachel, and Chichicastenango. Like businesspeople wherever, Maya artisans examine the needs and wishes in their buyers and form their items to satisfy the calls for of the marketplace. yet how has adapting to the worldwide industry reciprocally formed the identification and cultural practices of the Maya peoples?

Drawing on over a decade of fieldwork, Walter Little provides the 1st ethnographic research of Maya handicraft proprietors within the overseas market. concentrating on Kaqchikel Mayas who trip to Antigua to promote their items, he explores 3 major issues:

  • how the vacationer industry conflates international and native distinctions.
  • how turns into a border sector the place nationwide and foreign, built and underdeveloped, and indigenous and non-indigenous come together.
  • how advertising to travelers adjustments social roles, gender relationships, and ethnic identification within the proprietors' domestic communities.

Little's wide-ranging learn demanding situations our present knowing of tourism's unfavourable impression on indigenous groups. He demonstrates that the Maya are conserving a particular, community-based feel of Maya id, at the same time they commodify their tradition for vacationer intake on the planet market.

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Mayas in the Marketplace: Tourism, Globalization, and Cultural Identity by Walter E. Little


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